SEO Made Easy!
Search engine optimization remains a minefield of old advice, outdated ideas and outright dangerous techniques that may allow you to get banned. Here's the primary points to great seo.
On the web, the info that you read might have been created days, weeks, years as well as decades ago. The techniques that worked in an easier, more nieve era usually do not work now - you can find teams of PHDs attempting to eliminate any tricks, or shortcuts that you could take.
Ages ago, you may have gotten away with tiny words, written in white - or putting some heavily searched term into your page text or meta tags - or doorway redirect pages, or computer generated group of keywords produced from the various search engines themselves.
All of the is now seen as SPAM - bad items that interferes with the standard operation of the various search engines providing searchers with information that's highly relevant to their key phrase.
The se's have recently removed one BILLION pages from their index - and you also know they're hunting down any longer that are on the market. You can test and trick the various search engines, and suffer the inevitable consequences, or use them.
Page optimization is often as simple as having your keywords become a part of the TITLE tag, and within an H1 heading, and getting the page actually be about this topic!!! Revolutionary, I understand, but that's what the various search engines want to provide!
The "boost" in rankings originates from "off page" factors - things not on the internet page! They are called links, and se's work on the foundation that when ten people say a page is approximately online marketing, or 1966 Mustangs, it probably IS!
You might help your rating by focusing on the written text that links to your page - if the links say "WEBSITE" or "JUST CLICK HERE", they don't really do you worthwhile - the keywords you are attempting to optimize for will be the words that needs to be in the links, with some rotating and variety.
You can generate those links by submitting to your industry or subject's directory, creating articles about your topic and linking back again to yourself in the writer box, reciprocal linking campaigns, buying links, posting to blogs, comments in forums - all work very well to signify everything you page is approximately.
If you've got a good resource - a resource of value - people will quickly connect to it of these own accord - and rankings generally rise as time passes as people locate a resource - so don't spend your time creating websites, getting links, and popularity, merely to be banned for trying some SEO tricks - the various search engines want to use you, rather than against you!